About Louisville Young Democrats
Bringing new ideas and fresh energy
Louisville Young Democrats exists to cultivate an environment where young people can turn new ideas into action and bring new energy to a better Louisville.
As a completely volunteer-led organization, Louisville Young Democrats mobilizes young people under 40 to participate in the electoral process to elect Democrats.
As the next generation of leaders, they help shape the future of the Democratic Party, advocate for progressive issues and train the next generation of progressive leaders.
The challenge
An outdated website with limited tools
Louisville Young Democrats sought to grow its membership, recruit young Democrats to run for public office, and engage in party politics.
However, their existing digital platform was insufficient to effectively inform the public about their stance on key issues or to efficiently gather contact information from interested visitors.
The solution
Clear communication and automated list building
Mammoth Creative Group partnered with the Louisville Young Democrats to build a robust, engaging website for their specific growth objectives.
We created a website that clearly and effectively communicates their policy positions to the public.
Crucially, the new site’s forms integrated email marketing and phone tree tools to gather visitor information seamlessly.
