About The Roberts Group
A&E firm with deep, national experience
The Roberts Group was formed in 1989 with a vision to create a full-service firm that would offer a comprehensive approach to clients’ projects in various jurisdictions.
From concept to completion, The Roberts Group’s approach eliminates the need for clients to re-hire local consultants, streamlining the process and ensuring better communication and collaboration between project stakeholders.
With a proven track record, The Roberts Group is recognized nationally as a skilled problem-solver, ensuring quality service throughout your project.
The challenge
Disconnect between identity and impact
The Roberts Group’s brand and website had become significantly outdated, creating a disconnect between its established reputation for excellence and its digital identity.
Although most of its clients have been with The Roberts Group for decades, the firm needed a space to showcase its work and clearly articulate its offerings.
The solution
Aligning identity, website, imagery and impact
Mammoth Creative Group undertook a complete brand modernization for The Roberts Group, updating its brand identity and tweaking the company’s color palette.
We then undertook a comprehensive overhaul of their website, rebuilding it into a modern, intuitive, and engaging platform, featuring impactful imagery and a video header in some markets they’ve worked in.
Through the site, we refined their messaging to clearly articulate their team’s deep experience and their reputation for delivering comprehensive results for national brands.
